DJI Pocket 4 launches globally; JD Auctions introduces a pioneering 'blind bidding' event starting at 1 yuan, where guessing the official price can win a free unit, with performance upgrades leading a new wave of Vlog creation.
At 8 PM on April 9, DJI officially announced that its latest flagship product, the Pocket 4, will be released soon, with JD Auctions set to kick off a major "blind auction with free order" event for the new product. During the window when DJI has yet to publish a price on its official website and the product is not available for purchase anywhere online, JD Auctions is using the gamified approach of "blind auction + free order" to turn every participant into a "price predictor."
From April 10 to 16, between 10 AM and 10 PM daily, JD Auctions will host a new product auction starting at 1 yuan every hour, totaling 88 auctions over the 7-day period. The most exciting part? The top 10 users whose winning bids come closest to the official retail price will receive their order for free! Want to be the first to get your hands on DJI's mysterious new camera? Starting at 8 PM on April 9, search for "JD Auctions" to reserve your spot and snag a deal!
Reportedly, this new product, which users have dubbed the "vlogging must-have we've waited two and a half years for," is not only a milestone in DJI's imaging field built on years of accumulated expertise, but is also seen as a "flagship" product poised to lead industry innovation. With a comprehensive overhaul and upgrade of hardware specs and software algorithms, the new product delivers high-performance results with "clear footage even while walking and shooting"—whether capturing urban street scenes or outdoor sports, the footage remains consistently stable and smooth.
As the launch platform for the new product, JD is rolling out multiple purchase perks and early-bird benefits to meet users' desire to try it first. During the reservation period, search for "invite friends to trade in old devices" to enjoy early-bird benefits and multiple subsidies on trade-ins, with savings of up to 450 yuan.
Starting from 20:00 on April 9, search for "JD Auctions" to join the blind auction, guess the official retail price, and win a chance at a full refund—getting a head start on your high-quality imaging creation journey.