Chanel's official flagship store has launched on JD.com, exclusively offering limited-edition products such as the Beige Fashion Makeup Travel Basket, along with the full range of classic beauty products and exclusive benefits.
Recently, JD.com established a strategic partnership with French luxury brand Chanel, and the Chanel Fragrance & Beauty Official Flagship Store on JD.com has officially opened. Coinciding with Mother's Day and the 520 gift-giving season, Chanel is offering its full range of classic products spanning fragrances, makeup, and skincare, along with JD-exclusive limited items such as the Beige Beauty On-the-Go Set and the Camellia Hydrating Lip Serum. From April 27 to May 10, pre-orders will receive an exclusive gift of a camellia bookmark, and purchases of 1,000 RMB or more will come with a limited-edition lucky charm. Starting May 11, products will be officially available for purchase in stock, offering consumers a new choice for gifting loved ones or treating themselves. From now on, open the JD.com app and search for "Chanel" to unlock limited-time luxury perks.
As a French house of distinction with over a century of heritage, Chanel has always upheld "elegance, independence, and timelessness" as its creed, infusing the luxury DNA of haute couture into every beauty creation. From N°5, the fragrance that redefined perfume history in 1921, to the globally beloved Chance collection, Rouge Coco lipsticks, and the Camellia skincare line, Chanel continues to express a distinctive style and effortless allure in fragrance and makeup through exceptional craftsmanship and innovative technology.
With the official opening of the Chanel Flagship Store on JD.com, the exclusive limited-edition Beige Beauty On-the-Go Set and Camellia Hydrating Lip Serum are now available online only. Among them, the Beige Beauty On-the-Go Makeup Set is priced at 2,300 RMB and includes a highlighter palette, blush liquid, and glossy lipstick, along with an exquisite woven resort-style handbag. Available exclusively on JD.com, this is a must-have offering not to be missed.
Also launched at the same time is the full lineup of Chanel classics, including the Bleu de Chanel men's fragrance collection, which features a woody aromatic scent with a fresh and invigorating character; Rouge Coco Gloss lipsticks with a smooth, comfortable texture that effortlessly create plump, radiant lip looks; and the Camellia foaming moisturizing cleanser, which gently purifies the skin, locks in lasting hydration, and leaves the complexion fresh and radiant.
Since 2025, JD Beauty has continued to lead the industry in the imported high-end beauty segment, becoming a core platform for international luxury beauty brands to expand online, thanks to its authenticity guarantee, efficient logistics, and comprehensive services. Data shows that JD Beauty's business share of imported high-end brands continues to lead, with several major international brands ranking first in online sales through the JD platform.
Going forward, JD.com will deepen its cooperation with Chanel, leveraging its strengths in authentic product services, user engagement, and scenario-based marketing to continuously introduce new products, limited editions, and exclusive collections, delivering an even more elegant quality beauty experience for consumers and leading new trends in luxury beauty consumption.